Gender and Relatability in Digital Culture PDF
By:Akane Kanai
Published on 2018-07-21 by Springer
This book explores the practices and the politics of relatable femininity in intimate digital social spaces. Examining a GIF-based digital culture on Tumblr, the author considers how young women produce relatability through humorous, generalisable representations of embarrassment, frustration, and resilience in everyday situations. Relatability is examined as an affective relation that offers the feeling of sameness and female friendship amongst young women. However, this relation is based on young women’s ability to competently negotiate the ‘feeling rules’ that govern youthful femininity. Such classed and racialised feeling rules require young women to perfect the performance of normalcy: they must mix self-deprecation with positivity; they must be relatably flawed but not actual ‘failures’. Situated in debates about postfeminism, self-representation and digital identity, this book connects understandings of digital visual culture to gender, race, and class, and neoliberal imperatives to perform the ‘right feelings’. Gender and Relatability in Digital Culture will be of interest to students and scholars across a range of disciplines including gender studies, cultural studies, sociology, and media studies.
This Book was ranked at 14 by Google Books for keyword Gender.
Book ID of Gender and Relatability in Digital Culture's Books is JfxlDwAAQBAJ, Book which was written byAkane Kanaihave ETAG "H5Fj6GnfocE"
Book which was published by Springer since 2018-07-21 have ISBNs, ISBN 13 Code is 9783319915159 and ISBN 10 Code is 3319915150
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Book which have "195 Pages" is Printed at BOOK under CategorySocial Science
Book was written in en
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